Post by nelsonelias on Feb 27, 2024 10:35:27 GMT
Instagram was born more than ten years ago with the aim of applying photographic filters to images. Over the years it has undergone numerous changes, often following some features present on other social networks. In 2012 , when it allowed users to add their location to published content - thus aligning itself with Foursquare , very popular in those years - and even more so in 2016 , when it introduced stories in competition with rival Snapchat . In 2020 Reel arrived and a real change of direction occurred in what until then had been a photo sharing platform.
You might be interested in: "Is TikTok Ads also effective for B2B?" These were very short videos (at the beginning they were 15 seconds) that retraced a mechanism already widely used on TikTok. It is not difficult to deduce that Mosseri , the CEO of Instagram, and the other Meta managers feared the strong competition from the Chinese social network Country Email List and the consequent loss of subscribers, especially among Generation Z. TikTokization Download our guide now to find out which are the most effective trends for growing your business on social media! What's new on Instagram We come to the present day.
During 2022 Mosseri has repeatedly communicated the need to change the way of communicating on Instagram, announcing its evolution into a virtual place in which to publish videos, send messages and go shopping. From there we started talking about a real "Tiktokization of Instagram". This confused the community, in particular the influencers and content creators who until then had earned money by working on the platform in a specific direction.
You might be interested in: "Is TikTok Ads also effective for B2B?" These were very short videos (at the beginning they were 15 seconds) that retraced a mechanism already widely used on TikTok. It is not difficult to deduce that Mosseri , the CEO of Instagram, and the other Meta managers feared the strong competition from the Chinese social network Country Email List and the consequent loss of subscribers, especially among Generation Z. TikTokization Download our guide now to find out which are the most effective trends for growing your business on social media! What's new on Instagram We come to the present day.
During 2022 Mosseri has repeatedly communicated the need to change the way of communicating on Instagram, announcing its evolution into a virtual place in which to publish videos, send messages and go shopping. From there we started talking about a real "Tiktokization of Instagram". This confused the community, in particular the influencers and content creators who until then had earned money by working on the platform in a specific direction.